It’s a Quality Audit, Not a Loss: Navigating the 2026 Instagram Bot Purge

Yesterday, May 6, 2026, the social media world woke up to a digital earthquake. From the sprawling feeds of global influencers to the local pages of Oakville businesses, follower counts didn’t just dip—they plummeted. At LM Marketing, we saw it firsthand: our own accounts were not immune, with my personal profile seeing a correction of 768…

Beyond the Likes: The Hidden Dangers of Following Every Social Media Trend

In our last post, we dove into the specific privacy risks of the “2016 throwback” trend. But that’s just one example of a much larger phenomenon. From the “Ice Bucket Challenge” to the latest TikTok dance or AI portrait generator, viral trends are the heartbeat of social media. They make us feel connected, entertained, and…

How Marketers Can Adapt Now That Hashtag Following Is Over

While Instagram users can still search for hashtags to find relevant content, the platform recently removed the ability to follow hashtags, so users no longer see posts that include hashtags they have followed directly in their feed. Instagram’s move has shifted content discovery and led to a potential decline in reach for branded accounts that relied on…

Elevate Your Brand with DMX’s October 2024 Social Media Calendar

In today’s digital landscape, a well-structured social media strategy is essential for businesses seeking to connect with their audience and enhance brand visibility. A thoughtfully designed social media calendar can help you leverage timely themes and holidays, fostering a stronger online presence. This article explores how to utilize a social media calendar effectively, the reasoning…

How Auditing Your Instagram Account is Essential to Your Marketing Success

In today’s digital age, Instagram has become a powerhouse for individuals, businesses, and influencers to connect with their target audiences. However, if your Instagram marketing efforts aren’t yielding the desired results, it’s time to conduct a thorough audit of your account. In this blog, we’ll explore the article, “How to Improve Your Instagram Results: Small…

Unlocking the Millennial Market: Key Insights for Successful Marketing

In the ever-evolving landscape of marketing, understanding and effectively targeting specific demographics is crucial. One demographic that has garnered significant attention in recent years is Generation Y, often referred to as Millennials. This group, born between 1981 and 1996, represents a substantial portion of the population, with a direct buying power estimated at a staggering…

YouTube Unveils New Tools for Creators; Is AI the Future of Content Creation?

YouTube’s most recent “Made on YouTube” event just concluded and they announced some interesting new features that will be taking creative expression to new heights. Making its way down the pipeline later this year, these new features seek to empower creators of all backgrounds and experiences by simplifying complex processes and making seemingly impossible dreams…

Creative Codes for Advertising on TikTok’s Impactful Content

Are you ready to conquer the dynamic realm of TikTok advertising and transform your campaigns into high-performing marvels? Look no further. In this blog, we dive deep into the treasure trove of wisdom offered by TikTok’s official business blog article titled “Creative Codes: 6 principles for creating on TikTok.” Let’s unravel the secrets behind TikTok’s…

Diving into the Multiverse of Social Media Content: Types, Examples and Strategies

In the ever-evolving landscape of digital marketing, harnessing the potential of social media is paramount. New platforms and content types continually emerge, offering unique avenues to engage your audience. The article, “11 Social Media Content Types And Examples” from Search Engine Journal discusses a variety of social media content types as well as a few…