Statistics show that ecommerce sites gain a 35% increase in conversion rates when using an optimised checkout design. Features such as free shipping and simple purchases have shown to have a big influence on customers, with more less straightforward designs resulting in people dropping purchases. 2 out of 3 ecommerce websites lose money due to…
Presenting the opportunity for customers to make purchases from wherever they are has allowed mobile shopping to become extremely popular, with the convenience and increase of mobile payment options helping drive its use. Statista estimates that by the end of 2021, 73% of all ecommerce sales will be done via a mobile device. Whilst this…
Ecommerce experience platform Shogun has shown in new survey data that 42% of people who have shopped online during the pandemic will continue to do so after The findings also revealed some of the main factors that lead consumers to avoid certain online stores or brands. The highest ranking was a website or app “that…
The State of Email Marketing in 2020 report by Hubspot has shown email marketing to have had a strong 2020, with 78% of marketers seeing an increase in engagement in the last 12 months The statistics also showed a strong preference among millennials, with 73% preferring communications from business to be via email Email marketing…
Facebook has added to its ecommerce features for Canadian users, as several social media sites have moved to expand their online shopping options The ‘Shop’ option will now be highlighted on menu bar and on the mobile app, with new options for product searches and by-product notifications This follows a move by Twitter in February…
Purolator Inc has moved to build up its distribution centres in response to the massive growth in ecommerce and the resulting demand in deliveries It has seen significant increase in remote distribution areas, as consumers have moved away from the bigger cities due to the pandemic The company saw an increase of over 65%, year…
Canada is set to have a warehouse building boom as the rising demand for online goods is expected to continue. Starting in 2020, due to the effects of the pandemic, the increase in demand is expected to carry on throughout 2021 A new report by brokerage CBRE Ltd showed that 40 million square feet of…
Statistics by eMarketer show that ecommerce grew 20.7% in 2020, a total of CA$52.04 billion, making up 8.1% of all retail sales in Canada A reluctance to visit brick and mortar stores due to the pandemic and the convenience offered by online shopping propelled ecommerce to new heights. It is expected that in retail and…
The Canadian Federation of Independent Business (CFIB) has published their newest report, looking into cyberattacks towards small businesses in 2020 and steps that should be taken to protect against attacks Since March 2020, 5% of businesses have been the victims of a successful attack, which could mean roughly 61,000 small and mid-sized businesses across Canada…
The number of ecommerce users worldwide raised significantly in 2020 with a 9.5% increase from the prior year, according to new data from Finaria This puts the global figure roughly at 3.4 billion people who shopped online last year. However, Finaria expects this number to climb again next year The estimate is predicting a 10%…