- When it comes to your Instagram profile, be it creating a brand new one or updating, it can often seem challenging then first atlnticipated with he limited number of characters. However, taking the right steps can give the perfect first impression to anyone viewing.
- After securing a username that is recognisable and easily searchable, you want to make sure your profile picture is the same, an own-brand image that users can instantly see as you. Keep in mind that the image will be at minimum 110 ×110 pixels, an aspect ratio of 1:1
- For the bio, you dont always have to hit the limit of 150 characters. You want to show who you are, what you do and provide some personality, but often this can be done best with a less wordy bio.
- Lastly, whilst it may seem like an obvious step, make sure to have your Instagram profile on public, not private. This may sound like an obvious step, it trips up more users then you may think.
Source : https://blog.hubspot.com/marketing/optimized-instagram-profile
