- In the last 2 years, ecommerce has quickly risen with many consumers turning to online shopping. Social commerce, shopping directly through a social media platform, is expected to follow suit.
- Results from The Harris Poll research shows that whilst 73% of business are already using social commerce, 79% plan to do so in the next 3 years, as more companies look to connect their products with their audience.
- Fueled by the convenience that social commerce provides, allowing consumers to pir ahead without having to navigate to another website, more people are looking to be able to purchase through their social media platforms.
Source : https://sproutsocial.com/insights/ecommerce-trends/?amp
