- Instagram Stories has updated to remove the swipe up feature and add in the link sticker, so it is important to get to grips with it. Aside from making sure to utilize it, here is a few other tips.
- A main priority will be to edit any story templates you use. As well as removing any text from the old feature, you need to look at the layout and think how best to draw the audience’s eye to the link button.
- You will also want to look at what you want to link to. Stories can be a great way to drive traffic and sales, but you can use the link sticker to promote events, help build your community or share seasonal content. Make sure you are using it to drive more then just traffic to your front page.
Source : https://www.socialmediaexaminer.com/using-instagram-link-stickers-successfully-in-your-stories/
