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Daily Archives: May 21, 2021

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Make sure to utilize a variety of content types to get more out of Instagram

Blog, Digital Advertising, Digital Marketing, Instagram, Instagram StoriesBy TeamLMMay 21, 2021

While it may have begun as a photo-based app, Instagram has branched out and now provides a range of different formats for you to engage with users. Using a range of them, instead of limiting to just one can help not only reach more users, but better engage too. Video is the major format in…

Google to phase out Expanded Text Ads by 2022

Blog, Digital Advertising, Digital MarketingBy TeamLMMay 21, 2021

Google has announced that by July 2022, advertisers will no longer be able to create Expanded Text Ads (ETAs) or edit existing ones in Google Ads. Existing ads will still be able to provide reports, as well as being paused, resumed or removed. This is the latest move from Google as it looks to use…

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