- Virtual assistants have become very popular, such as Alexa, Siri, Cortana and Bixby, especially when it comes to online shopping. From researching products and stores to purchasing items and services, more people are turning to their virtual assistants for these tasks.
- However, this creates a problem when it comes to SEO. Spoken searches are worded differently then how you would type them, normally in the form of full sentences.
- To meet this, longer-tailed keywords are needed for your business, matching a more spoken tone. These keywords also having the advantage of having more relevant search traffic with less competition.
Source : https://voicecommand.net/blogs/news/google-assistant-seo
https://www.pwc.com/gx/en/industries/consumer-markets/consumer-insights-survey.html
